Authentic Beauty Concept Hydrate Cleanser 300ml

Experience Authentic Beauty Concept Hydrate Cleanser – free from sulphates, parabens & silicones. This transparent formula nourishes normal to dry or curly hair, restoring elasticity and bounce. Sodium C14-16 Olefin Sulfonate acts as a sulphate substitute, delivering a rich, caring foam for gentle yet effective cleansing. Embrace authentic beauty and revitalise your hair's natural radiance. With a fruity scent, this pleasant cleanser brings back elasticity and shine to normal to dry or curly and textured hair.

Free from sulphate surfactants, parabens & silicones.

It's a transparent cleanser that moisturises normal to dry or curly hair.

It brings back elasticity and bounciness of curls.

Sodium C14-16 Olefin Sulfonate is the substitute for sulphates and cleanses the hair while providing a rich, caring foam.

Clean Formulas

We believe that it's not just the end result that counts, but the entire creation process. Our products are vegan, approved by the Vegan Society™ and contain no sulfates* or silicones. We place great importance on ensuring that our products are true to our beliefs: clean, natural, simple, enjoyable and contain carefully selected ingredients.